Here’s to the not so crazy ones…



Here’s to the not so crazy ones…

Written by our invited wacko: Fernando Barbella

Here’s to the not so crazy marketers. The adapted executives. The obedient managers. Those who avoid troubles. The perfectly predictable guys working in square holes. The ones who need help to see things differently. They’re fond of rules. And they have full and devotional respect for the status quo.


You can quote them, disagree with them, glorify or vilify them. But the only thing you can’t do is ignore them. Because they simply can’t change things. They will never push the human race forward. And while some may see them as the “Mr. Know It All” ones, we see no genius in there.


Because the people who are crazy enough to think they can change the world, are the ones who do, and not those waiting for someone else to do it.


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